From Mark Drapeau via O’Reilly Radar this excellent critique of government’s use of Facebook. He thinks agencies may have signed up lots of Facebook fans but they aren’t participating in the collaborative culture:
But it’s not novel and it’s not social and it’s not engaging. The execution is flawed, the tactics are questionable, the strategy is vague, and the goals are unclear. And all the government pages in the top 10 list effectively look the same. Monkey-see, monkey-do.
Read the article here.
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