Governments using Twitter – not a gimmick anymore

Air Force Calls In Twitter Air Strike, by Mitch Wagner, Information Week, May 22, 2009.

I thought the use of Twitter was a gimmick, but now it’s starting to look like a real communications channel. It’s tough to get a nuanced idea across in a 140-character message, but the service’s ubiquity and ease of use makes up for its other shortcomings. It’s easy to use Twitter to send a message, and easy for people to find that message.

Social media allows government to take its message directly to the people, bypassing journalists.

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